Certficate course in Sales and Marketing with industry exposure

About this course

This course contains 06 main modules to educate beginners who would like to pursue a career in the Sales & Marketing fields.


4 months, with one month of internship

suitable for

18-35 years


English & Sinhala


Course content

Module 1

Fundamentals of Marketing

Module 2

Buyer Behavior - Grooming for Sales

Module 3

Approach to Personal Selling

Module 4

Sales Process

Module 5

Sales Support Functions

Module 6

On-the-job training ; Internship

* With Practical English Lessons

selection process

Evaluation process

End Module Assessments

Individual Assignment

Group Assignment

Final Examination

Reflective Note

other activities

Field Visits


Guest Lectures

Exposure to Electronic Media related CSR Projects


“Anything is possible if you work hard enough”, the reason I am making this statement is because MIM has been the reason for me to be where I am today. I am a Graduate in Business Management who started my journey as a student of MIM studying Sales and Marketing, which paved the way for me to work as an intern within the CMG group itself. After successful completion of the course, I was able to work as a Graduate Trainee and currently I am an Executive Sales Coordinator. The knowledge and experience that I gained during my study period with MIM can be deemed to me as invaluable. The practical lessons coupled with the industry exposure given during the course taught me so much, not just within the industry but also for life. The experience gained by working with people in a professional environment as a team helped me understand the professional behaviors and teamwork, which are essential to work in the corporate world. MIM changed my attitude, behavior and the perception I had on the industry. To me MIM is not just an institute but a place where I was able to grow and start my career as well."

Dumeera Aluvihare – Certificate Course in Sales & Marketing with Industry Exposure – Batch II

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